updated 03/13/2014 AT 4:00 PM ET
•originally published 03/13/2014 AT 6:10 PM ET
Among people in the packed audience were fellow musicians Ghost Beach, a Brooklyn-based tropical grit electro-pop duo – whose catchy new single, “Every Time We Touch,” has been an instant indie success. The two guys (Josh Ocean and Eric “Doc” Mendelsohn), who have been featured on this site twice prior, are giving PEOPLE readers an exclusive three-part look behind-the-scenes of their performances, parties and frolics with fellow festival pals.
The guys arrived to the Lone star state on Wednesday and kicked things off with a panel discussion for Abelton, a program they use for their live shows and in the studio.
“For someone with no knowledge of programming, this panel would have been like grade school math class, but for us it was music technology heaven,” Ocean explains. “One guy even built a robot who plays the drums. Nerding-out is also a big thing that happens at SXSW, FYI.”